The hotel, which opens in spring 2022, is billed by Disney as a “revolutionary new two-night experience where you and your group will embark on a first-of-its-kind Star Wars adventure that’s your own.”
Despite being on dry land, the pricing is similar to the model of Disney’s cruise ships at sea: a set price for a multi-day journey, with entertainment, food and beverages included.
The company revealed sample cabin rates for the hotel on Wednesday: For a two-night stay, it costs $4,809 for two guests in a cabin, $5,299 for three guests (two adults and one child) and $5,999 for four guests (three adults, one child).
So what does $6,000 get you in space?
According to Disney, that pricing covers an “ongoing, immersive and interactive entertainment, where choices determine your experience,” your meals (excluding alcohol) and admission to Disney’s Hollywood Studios, the home of the Star Wars-themed land Galaxy’s Edge.
Disney notes that “rates vary depending on your voyage departure date, the number of guests in your cabin and your cabin type.”
The hotel is the latest way for Disney to bring its parks and resorts alive and help them evolve for the future.
Updating its parks and resorts is critical to Disney’s media empire following a year in which the unit was hit particularly hard because of the pandemic, facing months of closures and widespread layoffs.
“Every single day, these parks are changing,” he said.